Why You Need To Lead with a Commercial Demo as a Voiceover

Posted by on Sep 30, 2016 in Voice-Over | 0 comments

The truth is, nearly every client in the States, not just talent agents, requires a Commercial demo first and foremost, even if your focus is Corporate Narration (aka Narrative, Industrial, Corporate Announce, or Non-Broadcast demo.) I can’t speak for the UK, South America, Europe, or anywhere else, but consistently this has been the case since we’ve been surveying this point for more than 25 years. While assets and skills vary from talent to talent, we generally suggest most budding voice talent lead with a Commercial track, per our experience, and again from our continued survey of the industry.

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